Cool Campaign: Jabra Halo - Free Your Dance
This campaign for Jabra Halo, freeyourdance.com, challenged users to a dance competition via webcam. Based on the performance, users were given a score—one that was never quite as good as it could be using wireless headphones—and invited to upload their video to a gallery. It's a fun an innovative social use of webcam technology. Check out the case study video below.






